On October 1, 1997 after shareholders of Mid-America Power Drives Manufacturing & Distributing, Inc. and Pederson-Sells Equipment Co., Inc. voted to merge, FORCE America was created.
Mid-America Power Drives was organized and incorporated in 1970. Originally located near downtown Minneapolis, Minnesota, it began by directing its sales and marketing efforts to the on-and-off highway mobile equipment market. Slowly, the company's small sales and service staff began to expand.
Product lines were added to serve new and existing markets. At the time of the merger, Mid-America Power Drives represented over a dozen major suppliers of mechanical and fluid power components with its distribution centers located in Colorado, Illinois, Iowa, Minnesota, Missouri, and Wisconsin; serving customers primarily in the Upper Midwest States. However, the addition of the Colorado facility was the first step in servicing the western part of North America.
Mid-America Power Drives created an Electrical Products Manufacturing Division in 1992, where the latest advances in electronics were developed and manufactured for customers.
Servicing over 4,000 customers throughout North America required a blend of highly trained individuals who desired to take care of the customer. Mid-America Power Drives believed that proven innovations and leadership could provide practical solutions for customers' projects, and that partnerships could be created for many years into the future.
Pederson-Sells Equipment, Inc. was a 44-year old wholesale/retail distributor of agricultural and hydraulic components serving the agricultural, industrial and mobile markets. Their customers included Ag implement dealers, fertilizer dealers, Ag equipment manufacturers, manufacturers of construction and industrial equipment, repair and hydraulic shops, and local and state departments of transportation in the upper Midwest area. A very detailed catalog was produced in-house and was the primary marketing device. The repair parts business in the Ag marketplace was facilitated by the dealers identifying their needs via the catalog. Repair items included hydraulic pumps, valves, motors, and cylinders. Hydraulic hose assembly machines numbering in excess of 700 had been placed in dealer shops.
The company's corporate headquarters was located in Fort Dodge, Iowa, with branch office/warehouse locations in Eagan, Minnesota; Bismarck, North Dakota; and Bloomington, Illinois.
Servicing over 2,500 customers throughout the Midwest required a blend of highly trained individuals who were committed to taking care of their customers.
FORCE America, Inc. was established to take the best of both organizations and mold them into an even stronger company and better service the demands of our growing market.
By building on the strengths of the two merged companies, FORCE America, Inc. has continued to be “The Leading Innovator in Mobile Hydraulic Solutions,” exceeding our competitors in our market.